Silver Ferns Case Study


With the final finessing of the hero talent complete, a grade/colour treatment was applied to the image. The players were highlighted to provide a heroic mood, whilst the crowd in the background was made to fade to black to give the illustion of an unending wall of support.



  • Client//Netball NZ
  • Agency//Y&R, Akl, NZ
  • Art Director//Nicole Hetherington
  • Photographer//Paul Sutherland